Collegiate Athletes’ Motivation in Their Dual Roles: A Mixed-Method Comparison Across NCAA Divisions
DOI:
https://doi.org/10.17161/jas.v12i1.23214Abstract
This study investigates the motivations of NCAA Division I, II, and III collegiate athletes (CAs) towards academics and athletics, while also exploring their transition out of sport plans. Using a sequential mixed-method design, the research involved 457 CAs in the quantitative phase and 13 participants in the qualitative phase. Quantitative findings revealed significant differences in academic and athletic motivations between Division I and III, and Division II and III athletes. Qualitative analysis identified three themes: 1) Self-Determination Theory: Emphasis on Motivational Components, 2) Career Planning and Goals for Transitioning Out of Sport, and 3) Impact of COVID-19. The themes the motivational continuum of CAs’ athletic and academic careers, emphasized how motivation influenced their transition out of sport experiences, and connected with the impact of COVID-19.This study aims to inform educators, coaches, administrators, and researchers involved in college athletics, addressing a gap in the literature by including DII and DIII CA populations and comparing motivations across all three NCAA divisions.
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Copyright (c) 2026 Jeongwon Choi, Allison Smith, Luke Mao, Amanda Paule-Koba, Todd Seidler

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