Myles Brand’s Philosophy of the Value of Intercollegiate Athletics: A Collaborative Effort and the Perspective of Two Black Males on Educational Achievement at the NCAA


  • C. Keith Harrison University of Central Florida
  • Bernard Franklin NCAA
  • Whitney Griffin Cerritos College



intercollegiate athletics, personal narrative, higher education, culturally relevant program, academic standards


The value of intercollegiate athletics in universities has increased since Dr. Myles Brand’s presidency. Brand believed strongly in the integrated view of education and sport. This paper follows the emergence and value of the personal narrative by two African American males working together within the structural forces of the National Collegiate Athletic Association (NCAA), higher education, and intercollegiate athletics. The personal narrative collaborative effort occurred in the early stages of the NCAA’s Academic Progress Rate movement during Brand’s leadership decision to harmonize education and sport. The personal narrative structure focuses on one of Brand’s major initiatives: improving academic standards. One culturally relevant program that resulted in a collaborative moment during Brand’s leadership tenure will be the focus of this paper, as well as the potential contributions to theory and practice.


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